Comments on: MULTI-AUCTION EVENT WILL REVEAL A LOT TO DOMAINERS http://www.successclick.com/multi-auction-event-will-reveal-a-lot-to-domainers_2008_09_22/ Successful Domain Management™ Thu, 02 Sep 2010 10:26:20 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: jeff schneider http://www.successclick.com/multi-auction-event-will-reveal-a-lot-to-domainers_2008_09_22/comment-page-1/#comment-3378 jeff schneider Tue, 23 Sep 2008 14:25:55 +0000 http://www.successclick.com/?p=137#comment-3378 Something that I think most traffic venues sorely need is to include branded type names as well as generic dictionary traffic type names. Madison Avenue is hugry for branded type names, and until they get what they want, the type of incestuous traffic only crowd, where traffic buyers are the greatest participants, will not change. We need fresh branded investment concepts to please the madison avenue crowd. Give them what they want and they will come. XXXXXX Stephen Douglas Responds: Smart thinking, Jeff. However, MAA doesn't want their clients to discover the power of a $2 million domain name that will bring them $50 million in revenue in a few years without the MAA's help (or fees). Stay tuned for my next article, inspired by the discussion on Andrew's "http://www.domainnamewire.com" Something that I think most traffic venues sorely need is to include branded type names as well as generic dictionary traffic type names. Madison Avenue is hugry for branded type names, and until they get what they want, the type of incestuous traffic only crowd, where traffic buyers are the greatest participants, will not change.

We need fresh branded investment concepts to please the madison avenue crowd. Give them what they want and they will come.

XXXXXX Stephen Douglas Responds:

Smart thinking, Jeff. However, MAA doesn’t want their clients to discover the power of a $2 million domain name that will bring them $50 million in revenue in a few years without the MAA’s help (or fees).

Stay tuned for my next article, inspired by the discussion on Andrew’s “http://www.domainnamewire.com”

]]> By: Kevin Jackson http://www.successclick.com/multi-auction-event-will-reveal-a-lot-to-domainers_2008_09_22/comment-page-1/#comment-3351 Kevin Jackson Mon, 22 Sep 2008 13:34:13 +0000 http://www.successclick.com/?p=137#comment-3351 I think the multi-auction format would have guaranteed success if the auctioneers were doing a lot more to reach new markets, rather than merely advertising to current domainers. We need fresh investments in the domain industry for it to grow. XXXXXX Stephen Douglas Responds: Kevin. Exactly. Succinctly stated, true to the sun sets in the west. Now I hope the auction producers take a long hard look at their next auction event and prepares for it by marketing it correctly. I think the multi-auction format would have guaranteed success if the auctioneers were doing a lot more to reach new markets, rather than merely advertising to current domainers.

We need fresh investments in the domain industry for it to grow.

XXXXXX Stephen Douglas Responds:

Kevin. Exactly. Succinctly stated, true to the sun sets in the west. Now I hope the auction producers take a long hard look at their next auction event and prepares for it by marketing it correctly.

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